For freelancers & consultants
Feast and famine is a pipeline problem wearing a cashflow costume.
The reason freelance income is lumpy is not the market. It's that prospecting stops the moment delivery starts — and the consequence arrives ninety days later, by which point it's already too late to fix.
The cycle
You already know how this goes.
You win a good project. You go heads-down and deliver it properly, because your reputation is the entire business. Prospecting stops — not through laziness, but because there are only so many hours and the client in front of you is real while the client you haven't met is hypothetical.
The project ends. You look up. The pipeline is empty, and your sales cycle is sixty days, which means you now have sixty days of no income already baked in — decided weeks ago, by a version of you who was busy and felt fine.
Then a lean month. Then you take a project you shouldn't have taken, at a rate you shouldn't have accepted, because the alternative is another lean month. And that project consumes the capacity you needed to prospect out of the hole.
None of this is a demand problem. It is an arithmetic problem, and arithmetic can be solved.
Sourcing cutoff
Day 20
Last day to start a deal that still closes this quarter
Front-load, then deliver
With a 45-day cycle and 65 working days in the quarter, any engagement you source after day 20 will not close in this period. The prospecting you do in the back half isn't for this quarter — it's for the next one. Understanding that changes how you sequence everything.
Your coverage is thin
You need roughly 3× pipeline coverage to reliably hit an income target. At 1.6×, one lost deal is a lean month — and you won't know which one until it's gone.
What you get
Run it like a business, not a series of accidents.
Your sourcing cutoff
The single most useful number a freelancer can know: the last day you can start a conversation and still get paid for it this quarter.
Which prospects are real
'Let's talk in the new year' is not a pipeline. Score every prospect and stop spending Tuesdays on people who were being polite.
What you need to win
Set your income target and the maths runs backwards: how many engagements, how many proposals, how many conversations, starting this week.
Whether your rate is right
Track effective hourly against actual delivery time. Most freelancers discover their best-paying client is their worst-paying client once scope creep is counted.
Where good clients come from
Referrals close at roughly twice the rate of cold outreach. If you're not tracking source-to-close, you're probably investing in the wrong channel.
It's free to start
Free tier, forever, no card. For a solo operator it may genuinely be all you ever need — and we'd rather that than sell you something you don't.
Questions freelancers ask
I only have six clients. Isn't this overkill?
Six clients is exactly the number at which this starts mattering. With two, you hold it in your head. With twenty, you'd have hired someone. Six is the range where you think you're on top of it and the pipeline is quietly running you rather than the other way around.
Does the Free plan actually work for a solo operator?
For many people, yes — permanently. Basic dashboard, sales and marketing tracking, basic reports and a limited number of AI insights. If you're running a handful of engagements it may genuinely be all you need, and we'd rather you use it free than churn off a plan you didn't need.
I don't have a 'commission' — I invoice.
Then model the invoice. The Commission Calculator works for any variable-earnings structure: set your rate, your target, and your bonus thresholds. Freelancers use it to answer the question that actually matters — how much work do I need to win this quarter to hit my income target?
What about feast and famine?
That's a pipeline coverage problem wearing a cashflow costume. The reason freelance income is lumpy is that prospecting stops the moment delivery starts, and the gap shows up ninety days later. The Quota Planner calculates your sourcing cutoff — the last day you can start a deal and still have it close this period. Front-load against it and the famine stops being a surprise.
Start now
Your number is due either way.
Free tier, no card, sixty seconds.