Outbound to the UK, sent in their working hours — and within the rules.
The UK is the second-largest market for our customer teams. B2B rules are workable; the discipline is in honouring objections everywhere at once.
Time zones: GMT/BST · Billing: USD
Is cold email legal in the UK?
Short answer: To companies, generally yes with a clear opt-out; to sole traders and individuals, generally only with consent.
Under PECR, marketing email to corporate subscribers (limited companies, LLPs, public bodies) doesn't need prior consent, but you must identify yourself and offer an easy opt-out. Sole traders and some partnerships are treated like individuals, who generally need consent. Personal data — a named person's work email — still falls under UK GDPR, so most B2B senders document a legitimate-interest basis.
A plain-language summary as of 2026, not legal advice. Rules change and depend on your situation — check with a lawyer for the UK.
- One-click unsubscribe and workspace-wide suppression
- Import contacts with a documented legitimate-interest basis and keep that record with your list
- Send windows on UK time with UK bank holidays
- Opted-out addresses stay suppressed so they are not emailed again
Their morning, not yours
Each contact gets a send window from their own time zone, with weekday and public-holiday rules, so a sequence started in Gurugram still lands at a sensible hour.
The same guardrail everywhere
Every send is scored on reputation, history, contact pressure, compliance and timing — and can be held. No cap setting overrides it.
Your own mailboxes
Google sign-in or any SMTP/IMAP mailbox, confirmed with a one-time code. A read-only health check shows anything missing.
We ran it on our own companies first. Then on 55 more.
Quotarider is the outbound stack behind XDQ Labs' other products — the ones that sell into hospitals and the ones that sell to retail investors. It went to customers only after it had protected our own domains for months.
Drapto
Hospital revenue-integrity software. Outbound to procurement and finance heads at hospitals in India — some of the least forgiving inboxes there are. Every sequence Drapto sends runs through the same guardrail you get.
Xflot
An IPO and market-data site. Partner, advertiser and press outreach from a young domain that could not afford to be filtered — ramped the slow way, behind the same guardrail.
Customer names are shared on request and in reference calls, not on a logo wall. We would rather you ask.
United Kingdom: questions
Is cold email legal in the UK?
To companies, generally yes with a clear opt-out; to sole traders and individuals, generally only with consent. This is a summary, not legal advice.
Is B2B cold email legal in the UK?
To corporate subscribers it is generally permitted under PECR with clear identification and an opt-out; UK GDPR also applies to named individuals. This is a summary, not legal advice.
Do you offer a DPA?
Yes, on Enterprise plans.
Which mailboxes can I connect?
Google Workspace through Google sign-in, or any SMTP/IMAP mailbox (Microsoft 365, Outlook, Zoho and others) confirmed with a one-time code. Microsoft sign-in is coming.
Selling to the UK? Start with one mailbox.
Free plan, no card. Recipient-local windows and the guardrail are on from the first send.